For a second successive season, The National League has once again changed its competition name on a temporary basis in support of official charity partners Prostate Cancer UK.
The League's sponsors and long-time supporters of Prostate Cancer UK, Vanarama, have again agreed to use their sponsorship in support of the leading men's health charity until November 9th.
Last year, the MANarama campaign raised over £150,000 to help stop prostate cancer being a killer and earned a host of industry awards.
The rebranding to MANarama features a change of competition logo for each division and will help draw attention to the fact that every forty-five minutes a man dies from prostate cancer.
Vinnie Jones, renowned football hardman and former Wealdstone midfielder, has also been signed up by Vanarama to support the campaign as an ambassador this year.
Jones met Prostate Cancer UK ambassadors Kevin Webber and Errol McKellar on Tuesday afternoon, two men affected by the disease, who will play a key role in the campaign.
Saturday's clash between Dover Athletic and FC Halifax Town on BT Sport will be the featured match of the MANarama opening weekend.
Starting today, Webber will be walking from Bromley FC to Saturday's match at Crabble. Webber will be a familiar face to BT Sport viewers after delivering the match ball on the final day of the MANarama campaign in October 2018, at Halifax.
The campaign will also encompass Non-League Day on 12 October, an annual date on the football calendar, backed by Premier League and Championship clubs which this year celebrates a tenth anniversary. The day is always scheduled to coincide with an international break and provides a platform for clubs to promote the importance of non-league football.
Commenting on the rebrand, The National League's Chief Executive Officer, Michael Tattersall, said: “We were extremely pleased with the reaction to our temporary – and historic - rebranding to the MANarama National League during the 2018/19 campaign. It was fantastic to see so much money and awareness raised to aid the fight against prostate cancer.
We are proud this will be taking place over a 45-day period for a second season.
Prostate Cancer UK are our official charity partners and we couldn't think of a charity that better reflects our football values.
This deadly disease has no boundaries, so it's been incredibly inspiring to see Kevin Webber raise so much awareness. He's a remarkable man doing remarkable things and we will continue to stand alongside him, and everyone affected by prostate cancer.”
MANarama ambassador Vinnie Jones said: “I am beyond proud to back this MANarama campaign. It combines two things which are so important to me; grassroots football and fighting cancer.
I started playing football in Non-League so I know that these clubs are at the heart of local communities. I don't need to explain why the fight against cancer is so important for me.
Non-League football is proper football and I'd urge all Non-League clubs and all the proper supporters out there to raise some proper money for this brilliant cause.”
Prostate Cancer UK Chief Executive, Angela Culhane, added: “Last year's brilliant MANarama campaign really caught the imagination and we're delighted to strengthen our long-standing relationship with Vanarama ahead of another exciting few months.
Money raised will help us fund more ground-breaking research and find the tools needed for a screening programme, in order to catch more prostate cancers early and save more lives.”
For more information about the MANarama campaign, fundraising activity taking place through your local non-league club and prostate cancer information, visit the Vanarama (@Vanarama) and Prostate Cancer UK (@ProstateUK) Twitter feeds and the #GiveandGo hashtag.